We’ve heard lots of content marketing buzzwords in recent times. Some were fleeing trends that you may or may not have jumped on board. Others, however, are here to stay. Content hyper-personalization is undoubtedly one of them. As the name implies, the practice takes everything we know about personalization to a whole new level. If […]
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Web3 – What It Is and How It Will Change Content Marketing
When you look at the fascinating capabilities of the Internet, it’s hard to imagine that it’s been around for just over three decades (at least in the form we have now). During that time, we’ve witnessed the good, the bad, and the ugly of the Web’s evolution. Last year, we entered the new era of […]
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Should You Use Clubhouse for Business – Five Reasons Why It’s Worth Considering
If there’s one thing that we all needed back in 2020, it’s a sense of community. Unable to find it in the real world, we turned to social media more than ever before. In such crazy times, everyone sought support, particularly business owners. This was when Clubhouse decided to start opening its doors to the […]
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Seven Video Marketing Trends to Look Out for in 2021 and Beyond
Video marketing has always been a critical part of any successful content strategy. This isn’t changing anytime soon. A report by Wyzowl revealed that 86% of businesses use videos as an important marketing tool. Moreover, 99% of those who used video content in the past plan to keep doing so in 2021. This speaks volumes […]
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Topical Authority – The End of SEO as We Know It?
2021 isn’t just a year that we all anxiously waited for. It also marks an important anniversary, as it’s now been 30 years since the first website saw the light of day. Tim Berners-Lee gave us the World Wide Web, changing the world for good. Among the many byproducts of this development, the first SEO […]
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