Stop for a moment and consider this – what if half or more of your online content in 2019 will be videos? Wouldn’t your customers, fans, and followers love that? Wouldn’t they pay more attention to your content and share it more eagerly? For many of them, watching a video is probably easier than reading […]
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How Will Blockchain Influence Social Media Marketing
2017 was a year we are unlikely to forget anytime soon. Donald Trump officially started his presidency on January 20 and his, often controversial, viewpoints and policies will create reverberations that will likely impact the world at large for decades to come. In October, sexual harassment allegations against film mogul Harvey Weinstein came to light […]
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Google with Voice – How Is Voice Search Shaping the Future of Online Marketing
Voice search and AI search algorithms are changing how people use Google. Marketers who don’t pay attention to the trends may drop down the SERPs. Here’s what you should know. “The amount of data online has exploded from 130 exabytes in 2005 to an anticipated 40,000 in 2020.” The extraordinary amount of data available online, […]
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Google Removes 350 Million Ads to Fight Bad Advertising
In 2013, Google removed more than 350 million ads that violated its terms of service. That’s about a third more than the 220 million bad ads it removed in 2012. This increase is due to the growing popularity of online advertising, as well as to the stricter and more effective screening and removal techniques Google […]
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Are Google’s New Inbox Tabs Ruining Your Email Marketing Campaign?
This summer Google introduced a new tabbed inbox for Gmail, which displays emails in different tabs based on their subject and content. Just how Google decides which emails to display in what tabs remains a bit of a mystery for everyone. The good thing is that users can also filter out messages based on the […]
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