Does Facebook advertising work? It’s a question you may ask yourself if you’re thinking how to spend your digital marketing budget. The answer is simple – only if you do it right. Otherwise, you may be pouring thousands of dollars into ads and not seeing the amazing results you’re expecting. Facebook ads make it easy […]
Reading adventurous stories, fairy tales, fables, poems or even comic books before bedtime is an age-old tradition, a magical experience or a habit of sorts that has been passed on through generations in some families. Today, when children are growing up with smartphones, tablets, iPads, and YouTube, it may seem hard to keep the spark […]
Sending by hand 100 personalized emails to customers every week isn’t anyone’s idea of fun. But then you’ve embraced email marketing services, or are thinking of doing so. Apart from automation, marketing platforms bring you a ton of other useful features that help you craft more compelling marketing campaigns and track results. But why should […]
If you’re on Instagram, you’ve probably created a few Stories already. Instagram Stories allow you to take multiple photos, add effects and stickers to them, and turn them into a story. You can use photos in real time, or photos you’ve taken in the last 24 hours. Instagram Stories show up in a bar at […]
Marketers incorporate psychology concepts consciously and unconsciously into their campaigns to attract consumers and increase sales. The line between the honest and dishonest use of psychology in marketing is a thin one, though. Crossing it isn’t just a question of not being ethical. It can turn against you and affect how your brand is viewed. […]
It’s no news that we’re growing increasingly dependent on the internet. As the majority of our work becomes internet-based, we tend to spend more of our free time online, too. We are creatures of habit, after all. The moment we’re done with work, we swiftly open a new browser tab and start looking for ways […]
What if you could cut away the advertising and marketing middle man (or ad agency) and reach a deal with an influencer with hundreds of thousands of social followers? If they agree to endorse your product or service, your brand could gain a massive online exposure. And not just that, but you’d be reaching a […]
Addicted to inspiration, to his own eternal metaphysical muse, a writer feels that without it he’s nothing but an empty shell. He lives from one rush of inspiration to another hoping it always comes back to him, in any shape or form, ethereal like a friendly ghost helping him complete his magnum opus. But our […]
Facebook Messenger started out as a basic chat app five years ago, but now it’s about to change the way businesses interact with customers. The latest installment of the ubiquitous app takes advantage of bots and artificial intelligence to reinvent the way companies and customers communicate. Facebook bots have met with a mixed reception since […]
Voice search and AI search algorithms are changing how people use Google. Marketers who don’t pay attention to the trends may drop down the SERPs. Here’s what you should know. “The amount of data online has exploded from 130 exabytes in 2005 to an anticipated 40,000 in 2020.” The extraordinary amount of data available online, […]
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Does Facebook advertising work? It’s a question you may ask yourself if you’re thinking how to spend your digital marketing budget. The answer is […]
Reading adventurous stories, fairy tales, fables, poems or even comic books before bedtime is an age-old tradition, a magical experience or a habit […]
Sending by hand 100 personalized emails to customers every week isn’t anyone’s idea of fun. But then you’ve embraced email marketing services, […]
If you’re on Instagram, you’ve probably created a few Stories already. Instagram Stories allow you to take multiple photos, add effects […]
Marketers incorporate psychology concepts consciously and unconsciously into their campaigns to attract consumers and increase sales. The line […]
It’s no news that we’re growing increasingly dependent on the internet. As the majority of our work becomes internet-based, we tend to spend more of […]
What if you could cut away the advertising and marketing middle man (or ad agency) and reach a deal with an influencer with hundreds of thousands of […]
Addicted to inspiration, to his own eternal metaphysical muse, a writer feels that without it he’s nothing but an empty shell. He lives from […]
Facebook Messenger started out as a basic chat app five years ago, but now it’s about to change the way businesses interact with customers. The […]
Voice search and AI search algorithms are changing how people use Google. Marketers who don’t pay attention to the trends may drop down the SERPs. […]