User-Generated Content

5 Tips for Getting the Most Out of User-Generated Content

We all know that word-of-mouth marketing can make or break the success of a brand. Over time, businesses have found a myriad of ways to digitize this concept and bring it into the online world. User-generated content is by far one of the most important. According to TurnTo’s survey, 90% of customers trust user-generated content […]

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Lead Nurturing Campaigns

How to Run Successful Lead Nurturing Campaigns

Lead generation is often expensive and time-consuming. You don’t want your investments to go to waste. Unfortunately, this is precisely what will happen if you don’t have the right lead nurturing process in place. Nurturing leads allows you to turn the spark of interest into a bright flame. Not only does it help you convert […]

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Scaling Content Creation

Rise Up – A Guide to Scaling Content Creation

High-quality content is among the most valuable business assets. There’s no way to thrive in today’s digital world without it. Like everything of value, good content takes time and effort. If you’re creating it by yourself, you’ll inevitably reach a limit. There are only so many hours in a day, and as a business owner, […]

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