Is long-form content a part of your organic SEO strategy? If not, you’re not taking advantage of one of the most powerful forms of content available. Discover now the benefits of long-form content and how to integrate it into your organic SEO strategy. Long-form content around 2,000 words long dominates Google’s front page results across […]
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Key Differences Between Blog Posts and Articles
In your career as a content writer, you’ve probably had to deal with clients who didn’t know the difference between blog posts and articles. But while it’s okay for them to confuse these two popular writing forms, it’s definitely not okay for you to do the same. After all, you’re the one who’ll be doing […]
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How the Lean Manufacturing Process Can Improve Your Writing
The lean manufacturing process, hailing from Toyota’s production practices, minimizes waste without sacrificing productivity. The goal is to improve customer value. It may sound all business, but we can also apply it to writing. By following the lean approach, you can become a faster, more productive writer. Lean is today implemented across industries. Customer support […]
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10 Things You Need to Know About Copywriting
A good writer doesn’t necessarily make a good copywriter – and it’s easy to understand why. As a writer, your main goal is to produce content that will be grammatically correct, aesthetically pleasing, and spark the reader’s imagination. But if you’re a copywriter, all these things are not as important as your copy’s ability to […]
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How to Avoid Distractions While Writing
Writing on a computer is fun, but distractions can easily creep in. The internet, email, apps, video calls – you name it. All of these can lengthen your workday and lower your productivity. The easiest way to avoid distractions while writing is to unplug your internet cable. However, that’s not always possible. Maybe you need […]
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