Are you ready to step up your content game in the year ahead? According to statistics, your competition certainly is! Last year’s survey by the Content Marketing Institute showed that 66% of marketers expected their content marketing budget for 2022 to rise above the 2021 figures. Of course, it’s not just the size of the […]
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Spread the Joy – Five Tips for Writing Seasonal Content
Evergreen content is the cornerstone of a successful marketing strategy. But that doesn’t mean that all your content should be timeless. In fact, you should actively seek out opportunities to write seasonal content. As we get ready to say goodbye to 2021, there’s no better time to connect with your audience and share the holiday […]
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How to Get Backlinks in 2022 – Five Effective Tactics to Try
Abundant organic traffic is one of the main SEO goals that businesses set. However, it’s also among the most ambitious. According to Ahrefs, the vast majority of websites can’t achieve this. Their study of over a billion pages revealed that a whopping 90.63% of pages receive no traffic from Google – not a single visit! […]
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Maximize Your Reach – The Complete Guide to Guest Posting
If you’ve tried publishing high-quality content consistently, you know it’s not easy. It involves a great deal of creativity, time, and energy. With this in mind, putting so much effort into posting on someone else’s blog might feel like the last thing you’d want to do. And yet, it’s exactly how you can take your […]
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Seven Video Marketing Trends to Look Out for in 2021 and Beyond
Video marketing has always been a critical part of any successful content strategy. This isn’t changing anytime soon. A report by Wyzowl revealed that 86% of businesses use videos as an important marketing tool. Moreover, 99% of those who used video content in the past plan to keep doing so in 2021. This speaks volumes […]
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