Online article marketing improves the visibility of your content, helps you consolidate your authority in your segment, boosts targeted traffic, feeds search engines fresh content, and attracts more incoming links. But for your online marketing efforts to be effective, you need to know how to submit an article, and where to do it.
Step 1 – Write high-quality articles
Your online article marketing will not be effective unless your articles are well-written and relevant to your niche. For best results use a professional article writing service, that will handle the keyword research for you, and come up with informative content. You have to keep in mind that although every ezine directory has its own submission guidelines, and might prefer a certain article type over the others – for example, news articles over how to ones – quality is universally accepted.
Step 2 – Submit your articles manually
Once you have your articles you can submit them either manually or automatically, through submission software. Submission software usually costs money, and does not guarantee 100% submission because submission guidelines often change, and also because some article directories simply refuse automatically submitted articles.
To learn how to submit an article that will always be accepted, you need to read the submission guidelines of the ezine directory to which you’re sending your articles. You don’t have to manually submit your articles yourself – there are manual article submission services that can do it for you. What’s important though is that you choose manual submission over software submission.
Step 3 – Submit your articles to the right places
Not all article directories are equal. Some are better for your niche than others and can bring you more exposure. You really need to discover for yourself where to submit articles effectively. That said, here are several major article directories with which you might want to start:
You might also want to consider submitting your content to blogs that accept guest posts.
Step 4 – Discover 3 common reasons why article submission fails
- Too many links in your articles – Many directories allow only one link and it needs to be placed in the author bio, not body text.
- Format is not respected – If a directory requires how-to articles, you cannot submit FAQ articles or news items.
- Grammatical mistakes abound – Spanned articles are notorious for their grammatical and semantic blunders. Article directories can easily detect these because most of them have real editors.
Now you know how to submit an article that will be accepted by an ezine directory. To learn where to submit articles for maximum exposure, do your research, carefully considering your niche and your goals.