The main goal of SEO is simple – get each of your pages to rank as high as possible. But what if you optimize two pages for the same keyword? If you do a good job, you can secure two prime spots in search results, right? Well, not exactly. In fact, the very opposite happens. […]
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How to Get Backlinks – Five Effective Tactics to Try
Abundant organic traffic is one of the main SEO goals that businesses set. However, it’s also among the most ambitious. According to Ahrefs, the vast majority of websites can’t achieve this. Their study of over a billion pages revealed that a whopping 90.63% of pages receive no traffic from Google – not a single visit! […]
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Maximize Your Reach – The Complete Guide to Guest Posting
If you’ve tried publishing high-quality content consistently, you know it’s not easy. It involves a great deal of creativity, time, and energy. With this in mind, putting so much effort into posting on someone else’s blog might feel like the last thing you’d want to do. And yet, it’s exactly how you can take your […]
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Team Up With Machines – Five Ways of Using Technology to Improve Writing
The relationship between technology and content is an interesting one. On the one hand, tech advancements dictate what makes effective content and keep changing the rules of the game. On the other, evolving solutions help us play by those rules and win. When you’re doing business in the online world, like most of us are, […]
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5 Easy Tips to Improve Content Readability
Do readers genuinely enjoy your content? Or do they only scan it in search of the information they need and then leave? The difference between content that’s read and content that’s only “scanned” is often one of readability. Learn more about why you should improve content readability and how you can achieve this. Why Improve […]
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